A few days ago, a group of official photos of Weiao Automobile's first new product, Weiao BOMA, were also exposed on Internet. After the product, it will leave a deep impression.
As for this Weiao BOMA, it can be called Alpha Mini version. In terms of appearance, it can be said that new car directly compares its exterior design with shape of Toyota Alpha. The zoom, iconic large grille and sharp headlights also make this new car a very high "return rate".
However, this car is only 3517/1495/1660mm in size, has a wheelbase of 2495mm, and has a five-door, four-seat layout that is actually only slightly larger than Wuling Hongguang MINI EV. only a pure electric miniature product. To be honest, this is a pure electric old man.
In terms of interior, new car does not have many highlights, because price range of this car is only about 30,000-50,000 yuan, and due to cost restrictions, interior of car is mainly made of hard plastic, and only thing worth noting is that car is also equipped with a double screen combination large screen design, which is currently more popular.
In terms of power, new car will also feature a 30 kW and 84 Nm electric motor and will also be available in two versions with a range of 130 km and 200 km.
In terms of static and dynamic data, although this car has a million-level product design, it is actually just a miniature electric product with a low price. If you really want to compare it, even Wuling Hongguang MINI Even EV can't compare.
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Speaking of Weiao Automobile brand, I believe that everyone is very unfamiliar with it, and this brand is actually a new energy brand launched by Hongri Co., Ltd. However, if you look at its product matrix, you can also find that they are basically low cost pure electric vehicles and their visibility on the road is almost nil.
The launch of Weiao BOMA this time is obviously meant to change vest and fight market again. According to brand's plan, new three-door four-seater version will be launched in second half of 2023, and new chassis platform will be launched in 2024. 6-seat multifunction products and powertrains, as well as layout of 3 new platforms and 6 new products until 2025.
Honestly, although last two years have been a critical time for emergence of a new energy field, there is still no shortage of foods mixed with dragons and snakes. It's just a "looking product". for whether it will survive in future is still unknown.
What is more interesting is that this product has not yet been released in China, but it has received nearly 10,000 export orders. When did it become so easy for foreigners to make money?