A New Economical Choice What is Wuling Xingchi looking to attract young people?
2023/08/15Magazines
On September 28, Wuling Motors Silver Label family also introduced its fourth product, Wuling Xingchi. The new car is positioned as a small SUV model. This time, a total of 6 versions and 3 kits were released. The transmission system is for consumers to choose from, and official guide price is between 56,800 and 86,800 yuan.
I have to say that this time Wuling Motors gave us a big surprise, and for that Wuling Xingchi is it worth it? Let's talk about it today.
In terms of appearance, Wuling Xingchi also adopts latest family style design language of current silver brand Wuling family, and its shape also has a high degree of resemblance to Wuling Star and Wuling Jiachen.
In order to meet aesthetic demands of younger consumers, new car has also undergone significant optimization in terms of details such as a new style grille, all-new LED daytime running lights and a host of carbon fiber textures. decorations are added to bottom frame. Therefore, compared with this, Wuling Xingchi is undoubtedly more suitable for meeting needs of young consumers.
The side of body isn't delineated with too many lines, but new car also features a two-tone body design that appeals to young consumers, and design of hidden A/B/C/D pillars also gives feeling of a drop roof.
In addition, new car also features a new style of five-spoke wheels and red calipers.
The shape of rear is sporty too, with a roof mounted spoiler and a fold line added in middle to create a ducktail feel and allow for a large lower diffuser at bottom. ventilation holes and exhaust holes on both sides can create a great sports atmosphere.
In terms of interior design, Wuling Xingchi has a simple style. The whole interior is mainly based on horizontal lines, so it can also effectively improve visual width. The sexy leather wrap and built-in sports seats, although price isn't high, it's not cheap at all.
In addition, new car is also equipped with latest Wuling family Ling OS, which also has exclusive IP image, supports voice interaction, navigation, remote control and other functions, and can greatly meet high demands of young consumers. expectations from cars and machines.
In terms of power, new car also offers two versions: 1.5L and 1.5T. The 1.5L version has a maximum output of 99 horsepower and a maximum torque of 143 Nm, while 1.5 T version has a maximum power 1.5t. 147 horsepower and maximum torque 250Nm m, it is matched with simulated 8-speed CVT transmission, and 1.5L version also offers 6MT version.
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It should be noted that in fact, domestic market for small SUVs has been declining in recent years, especially since 2022, it can be said that its sales are falling again and again. Monthly sales fluctuate in range of several thousand vehicles, so at this time Wuling decides to re-enter small SUV, which also has a big problem.
But I think this could be a great opportunity for Wuling, a brand that can do wonders! Like previous Wuling Hongguang MINI EV, it is such a phenomenal product, but now Wuling Xingchi enters market at below market price, and combined with product itself has a very high cost performance, I believe it will become another next hot product.